Based on interviews with Thematic customers, the Forrester Total Economic Impact™ study commissioned by Thematic identified the benefits, costs and risks of deploying and using Thematic. It found that one interviewee's organization achieved an ROI of 543% over three years. Discover how investing in Thematic improved CX, increased customer retention and saved costs.
Forrester finds $2.9 million value in using Thematic
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Timely and quality insights improved CX to drive incremental income worth
Increased efficiency of business operations valued at
Avoided cost of researcher time to respond to adhoc requests is worth
$1.8M
$1.01M
$52,900
The transparency of the technology goes a long way in building trust with internal stakeholders. The team is willing to walk though how things are scored and what percentages mean.
Market research program manager,
IT and services industry
Insights & research
Unlock the narrative between quantitative + qualitative data, while saving hundreds of hours
Prioritize and understand all the issues and pain points, without manual coding
Product management
Support operations
Use your customer support chat data to improve processes and avoid costs
Get clarity on what customers need to support initiatives that improve experience
Customer experience
